B2B TV ad buys to grow again, says analyst

We are seeing the first signs that the booming B2C TV ad market could bounce back.Advertisers are paying more to advertise on TV platforms, and they are getting paid to do so.And, it looks like that spending could be paying off.In the first quarter of 2017, spending on B2Bs TV ads increased 9% to $1.08 billion, according to research firm […]

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Why do so many cable companies have to pay a fee to broadcast their programming?

CNN is now offering a way to watch TV online.The network announced Thursday that it is now adding video streaming options to the company’s basic cable package.The new offerings include Netflix, Amazon Video, and YouTube.CNN also said that it will add an HD-capable Roku and Apple TV to its lineup.CNN is the first major news organization to announce this new […]

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When the world is on the verge of a disaster, who is to blame?

In the days before the Fukushima nuclear disaster, Japanese TV channel Nippon TV (formerly known as NHK) reported that the tsunami would hit Japan on September 11, 2021.The disaster was due to a nuclear explosion at a facility that was producing fuel rods for an advanced hydrogen bomb.It was the third time that Japan had experienced a nuclear disaster and […]

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Why does your car have to be in a parking lot?

You can be pretty sure that the vast majority of people who live in a city or town will have some form of a car.And when they’re not driving around in it, they’re riding it in a pickup truck, a sedan, a convertible, or a minivan.But if you’re one of the few who live on the other side of the […]

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